Four years ago, the Food Standards Agency recommended the creation of a set of principles to apply to front-of-pack labelling, to help consumers make quick, healthy and informed choices regarding nutrition. Although the majority of the food industry now adheres to some form of FOP labelling, there are still no set principles – making the conflicting labelling somewhat confusing for consumers. For example, altthough all FOP labels reflect the same nutrients – salt, sugars, fat and saturated fat – various schemes use colours other than the recommended green-yellow-red traffic light system. This means it takes longer for cosumers to compare product at a glance, defeating part of the point of clear FOP labelling.

However, in 2009, in independent study discovered the most popular and ease-to-use combination of labelling was the traffic light system with the words ‘high, medium and low’ and % Guideline Daily Amounts. Hence, this week the Food Standards Agency will dicuss proposals for a unified, but flexible system of FOP labelling that will require manufacturers and retailers to use a combination of these labelling techniques. Chief Executive, Tim Smith, said the FSA “appreciate and understand that food businesses are starting from different positions. Our proposals respond to what consumers want but also provide some flexibility for business.”